Web Desk
SriLankan Airlines has launched a unique promotional campaign featuring locations tied to the Ramayana, captivating the Indian public by showcasing these revered sites. The campaign, which aims to promote tourism, displays landscapes in Sri Lanka that are historically and culturally significant to the ancient Indian epic. Through stunning visuals and detailed narratives, the advertisement highlights sites linked to key events in the Ramayana, aiming to attract Indian tourists interested in cultural heritage and spirituality.
The campaign has been met with widespread interest in India, especially among those keen on exploring the historical and mythological ties between the two nations.
Tourism experts see this initiative as a means to deepen cultural bonds between India and Sri Lanka, encouraging cross-border exploration of shared heritage. By promoting these ancient sites, SriLankan Airlines not only appeals to tourism but also nurtures the cultural legacy of the Ramayana.
